Unlocking Media Literacy: Shaping Tomorrow's Minds

Hybrid Forum, July 17-18, 2024 | Helsinki, Finland

Unlocking Media Literacy:  Shaping Tomorrow's Minds

DCN Global cordially invites you to join us in Helsinki, Finland, for an upcoming event focused on the critical importance of media literacy in today's educational landscape. In an era rife with rampant misinformation, exacerbated by the swift influx of sophisticated technological advancements, the need to understand and navigate this terrain is increasingly vital.

The context

The World Economic Forum Global Risk Report 2024 identified disinformation as the number one threat for the next two years, followed by climate change. The report gathered insights from more than 1,400 experts, scholars, entrepreneurs, economists, and political leaders in over 80 countries.

The host of the event, Finland, a pioneer in fostering critical thinking and media literacy in education, has a history of effectively tackling disinformation campaigns by implementing innovative strategies to equip its students with the tools needed to navigate today's media landscape.

About the Forum

The discussions will explore the concepts and practices of media literacy within a complex and diverse world, linking them to the challenges and opportunities of a country that has already integrated them into public policies. 

Guests from all over the world will examine the state of media literacy across regions, whether in formal education (basic schools and university curricula), non-formal settings (extra courses and afterschool activities), or informal contexts (media programs, libraries, museums, and lifelong learning experiences).

The goal is to compile insights, discoveries, and best practices into a comprehensive DCN Global map. This collaborative document, to be finalized by the end of the year, will serve as a guide to exemplary media literacy programs worldwide, offering a roadmap for educators and policymakers.

The forum is organized by World Learning and Digital Communication Network Global with funding from the State Department’s Bureau of Educational and Cultural Affairs.

 

SCHEDULE

JULY 16

Day 1 (July 17)

Unlocking Concepts, Boundaries and Practices

Moderators:

  • Alexandre Le Voci Sayad, CEO, ZeitGeist, Brazil
  • Aurra Kawanzaruwa, Director, Africa is Digital, Zimbabwe 
08.30-08.45

Opening Remarks 

Matt Bikoff, Cultural Coordinator, Office of Press and Public Diplomacy of the Bureau of European and Eurasian Affairs, U.S. Department of State, U.S.

08.45-09.00

Intro Session 

  • Nikos Panagiotou, President, DCN Global, Greece 
  • Alexandre Le Voci Sayad, CEO, ZeitGeist, Brazil

 

9.00-10.00

Why Do We Need Media Literacy?  How Can These Practices Make People More Media Literate?

Moderator: Alexandre Le Voci Sayad, CEO, ZeitGeist, Brazil 

Speakers: 

  • Carolyn Wilson, Executive Director, McLuhan Foundation for Media Literacy, Canada 
  • Belinha de Abreu, PhD, President, International Council for Media Literacy (IC4ML), U.S.
  • Tapio Varis, Professor, University of Tampere, Finland 

 

 

10.00-10.30

Coffee Break 

10.30

Integrity of Information: How to Believe in The Information We Consume and Avoid Confirmation Bias?

Moderator: Alexandre Le Voci Sayad, CEO, ZeitGeist, Brazil 

Speakers:

  • Yonty Friesem, Executive Director, Media Education Lab, U.S. 
  • Maarit Jaakkola, PhD, Associate Professor in Journalism, Co-Director NORDICOM, University of Gothenburg, Sweden 
  • Vitor Tome, Researcher, Autonoma University of Lisbon/ Iscte-University Institute of Lisbon, Portugal 

 





11.30

A Systemic View: How to Tackle Misinformation in A Society? 

Moderator: Aurra Kawanzaruwa, Director, Africa is Digital, Zimbabwe 

Speakers: 

  • Chido Onumah, Co-Founder, Media & Information Literacy & Intercultural Dialogue Foundation (MILID Foundation), Nigeria 
  • Lisa Janicke Hinchliffe, Professor & Coordinator for Research Professional Development, University Library, University of Illinois at Urbana-Champaign, U.S. 
  • Roslyn Kratochvil Moore, Deutsche Welle Akademie, Germany 
  • Julia Nitz, Professor, Martin Luther University Halle-Wittenberg, Germany

 

12: 30

Lunch Break 

13.30

Media Literacy and Creative Industry

Moderator: Diana Filimon, Team Member, DCN Global, Romania 

Speakers: 

  • Manisha Pathak-Shelat, Professor, Communication & Digital Platforms and Strategies, Co-Chair, Center for Development Management & Communication (CDMC), MICA, India (VIRTUAL) 
  • Paolo Celot, Founding Member and Secretary General, European Association for Viewers Interest (EAVI), Belgium
  • Paul Guzzardo, Lawyer, Media Activist, Artist-Designer, U.S. 

 



14.45

Journalism and Media Literacy: Regulatory and Practical Challenges and Their Relation to Freedom of The Press

Moderator: Alexandre Le Voci Sayad, CEO, ZeitGeist, Brazil 

Speakers:

  • Nikos Panagiotou, President, DCN Global, Greece 
  • Samy Taye, Director, Faculty of Mass Communication, University of Cairo, Egypt  
  • Jose Manuel Perez Tornero, Professor, Autonomous University of Barcelona, Spain 

     

 

 

 

15.45

Coffee Break

16.00

The Challenge of AI and Other Emerging Technologies to Media Literacy and Civic Education.  

Moderator: Aurra Kawanzaruwa, Director, Africa is Digital, Zimbabwe 

Speakers: 

  • Dora Kaufman, Professor, Pontifical Catholic University of Sao Paulo (PUC-SP), Brazil 
  • Ibrahim Kushchu, Founder and CEO, TheNextMInds, U.K.  



17.00

End of the Day, Closing Remarks 

Day 2 (July 18)

From the Tree to the Forest: The Challenges of National Associations and Public Policies

09.00

Public Policies: The Challenge of Scaling Media Literacy Projects

Moderator: Alexandre Le Voci Sayad, CEO, ZeitGeist, Brazil 

Speakers:

  • Leo Pekkala, Deputy Director, PhD, National Audiovisual Institute, Finland 
  • Carolyn Wilson, Executive Director, McLuhan Foundation for Media Literacy, Canada 
  • Karen Ambrosh, Executive Director, International Council for Media Literacy (IC4ML), U.S.
  • Maja Zarić, Head of Division for international cooperation in the field of media, Ministry of Information and Telecommunications of the Republic of Serbia, Serbia 
  • Guna Spurava, Researcher, University of Tampere, Finland 
  • Maia Klaassen, Programme Manager, University of Tartu, Estonia

 

11.00

Presentation of the DCN Global Project on Media Literacy Public Policies Mapping


Moderators: Nikos Panagiotou, President, DCN Global, Greece and Alexandre Le Voci Sayad, CEO, ZeitGeist, Brazil 

Speakers:

  • Caio Marchi, PhD, ESPM Professor, Brazil  
  • Peter Peter Čakš, Teaching Assistant, Maribor University,, Slovenia (VIRTUAL)  
  • Wally Gichunge, Founder, Center for Media and Information Literacy, Kenya (VIRTUAL) 
  • Lai Cheng Wong,  Co-Founder, Media and Information Literacy for ASEAN Network, Malaysia (VIRTUAL) 
  • Namuun Battsengel, Executive Director, Faro Foundation, Mongolia (VIRTUAL) 
12.00

Lunch Break 

13.00

The Role of National Associations in Developing Media Literacy Public Policy 

Moderator: Aurra Kawanzaruwa, Director, Africa is Digital, Zimbabwe 

Speakers: 

  • Joey Alagaran, Founder, Philippines Association of Media and Information Literacy (PAMIL),  Philippines
  • Michelle Ciulla Lipkin, Executive Director, National Association for Media Literacy Education, U.S. 
  • Anzdongo Pascal, Founder, Eduk-Média, Cameroon (VIRTUAL)
  • Annabel Astbury, Head of Education Strategy, Australian Broadcasting Corporation, Australia 

     

14.15

Workshop | Empowering Citizenship through Digital Storytelling and Podcasting: A Journey Guided by the Sustainable Development Goals

Bart Vetsuypens, Director/Facilitator, Comundos, Belgium 

 



15.45

Coffee Break

16.00

Workshop | Creative Partnerships: Media Literacy and ESG (Environment, Social, and Governance) Practices

  • Loretta Cooper, Head of Marketing, The Economist Foundation, U.K. 
  • Harriet Boland, Head of Partnerships, The Economist Foundation, U.K. 

 

17.00

Closing Remarks | Next steps, Future Products and Collaboration with DCN Global 

Participants should come up beforehand with synergies/new initiatives proposals. 



Speakers

Matt Bikoff
Matt Bikoff
Cultural Coordinator, Office of Press and Public Diplomacy of the Bureau of European and Eurasian Affairs, U.S. Department of State, U.S.
Nikos Panagiotou
Nikos Panagiotou
President, DCN Global, Greece
Alexandre Le Voci Sayad
Alexandre Le Voci Sayad
CEO of ZeitGeist (Education, Culture and Media), Brazil
Carolyn Wilson
Carolyn Wilson
Executive Director, McLuhan Foundation for Media Literacy, Canada
Belinha De Abreu, PhD.
Belinha De Abreu, PhD.
President, International Council for Media Literacy, U.S.
Yonty Friesem
Yonty Friesem
Executive Director, Media Education Lab, U.S.
Maarit Jaakkola, PhD
Maarit Jaakkola, PhD
Associate Professor in Journalism, Co-director, Nordicom/University of Gothenburg, Sweden
Vitor Tomé
Vitor Tomé
Researcher, Autonoma University of Lisbon / Iscte-University Institute of Lisbon, Portugal
Prof. Manisha Pathak-Shelat, Ph.D.
Prof. Manisha Pathak-Shelat, Ph.D.
Professor, Communication & Digital Platforms and Strategies  Co-Chair, Center for Development Management & Communication (CDMC) Editor, Journal of Creative Communications- a Sage journal MICA, India
Paolo Celot
Paolo Celot
Founding Member and Secretary General, EAVI - European Association for Viewers Interests, Belgium
Lisa Janicke Hinchliffe
Lisa Janicke Hinchliffe
Professor & Coordinator for Research Professional Development, University Library, University of Illinois at Urbana-Champaign, U.S.
PhD. José Manuel Pérez Tornero
PhD. José Manuel Pérez Tornero
Full professor, Universidad Autónoma de Barcelona, UNESCO Chair holder on Media and Information Literacy for quality journalism, Coordinator of the UNESCO Media and Information Literacy and Intercultural Dialogue Program.
Dora Kaufman
Dora Kaufman
Professor, Pontificia Universidade Catolica de Sao Paulo-PUCSP, Brazil
Loretta Cooper
Loretta Cooper
Head of Marketing, The Economist Educational Foundation, U.K.
Leo Pekkala
Leo Pekkala
Deputy Director, PhD, National Audiovisual Institute, Finland
Karen Ambrosh
Karen Ambrosh
Executive Director, International Council for Media Literacy, U.S.
Jose Reuben Alagaran II, PhD
Jose Reuben Alagaran II, PhD
President Emeritus, Philippine Association for Media and Information Literacy (PAMIL) Professor and Chair, PhD Communication Program Polytechnic University of the Philippines
Blaise Pascal  Andzongo
Blaise Pascal Andzongo
Founder, Edukmedia, Cameroon
Annabel Astbury
Annabel Astbury
Head, Education, Australian Broadcasting Corporation, Australia
Bart Vetsuypens
Bart Vetsuypens
Director/ Facilitator at Comundos.org, Belgium
Harriet Boland
Harriet Boland
Head of Partnerships, The Economist Educational Foundation, U.K.
Paul A Guzzardo
Paul A Guzzardo
Lawyer, media activist, artist-designer, Argentina
Julia Nitz
Julia Nitz
Professor, Martin Luther University Halle-Wittenberg, Germany
Maja Zarić
Maja Zarić
Head of Division for international cooperation in the field of media, Ministry of Information and Telecommunications of the Republic of Serbia
Michelle Ciulla Lipkin
Michelle Ciulla Lipkin
Executive Director, National Association for Media Literacy Education, U.S.
Maia Klaassen
Maia Klaassen
Junior Research Fellow in Media Literacy and Programme Director for MA Disinformation and Societal Resilience at University of Tartu; coordinator of BECID, the Baltic EDMO hub, Estonia
Ibrahim Kushchu
Ibrahim Kushchu
Founder and CEO, TheNextMInds , U.K.
Diana Filimon
Diana Filimon
DCN Global Team Member, Romania
Chido Onumah
Chido Onumah
Co-Founder, Media & Information Literacy & Intercultural Dialogue Foundation (MILID Foundation), Nigeria
Namuun Battsengel
Namuun Battsengel
Executive Director, Faro Foundation, Mongolia

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